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	<title>The Running Front &#187; Shoe Design</title>
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	<link>http://www.therunningfront.com</link>
	<description>A blog for Newton Running shoes.</description>
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		<title>New Spring 2010 Trainers are almost here!</title>
		<link>http://www.therunningfront.com/product-news/new-spring-2010-trainers-are-almost-here/</link>
		<comments>http://www.therunningfront.com/product-news/new-spring-2010-trainers-are-almost-here/#comments</comments>
		<pubDate>Mon, 08 Mar 2010 16:39:29 +0000</pubDate>
		<dc:creator>Sir Isaac</dc:creator>
				<category><![CDATA[Natural Running]]></category>
		<category><![CDATA[Product News]]></category>
		<category><![CDATA[Shoe Design]]></category>
		<category><![CDATA[new shoes]]></category>
		<category><![CDATA[Newton Gravitas]]></category>
		<category><![CDATA[Newton Motus]]></category>

		<guid isPermaLink="false">http://www.therunningfront.com/?p=1449</guid>
		<description><![CDATA[
They&#8217;re almost here!
Our updated 2010 Performance Trainers are on the way to us and we&#8217;re now taking pre-orders. Both the Gravitas Neutral Performance Trainer and the Motus Stability Performance Trainer feature an updated heel design with a new, highly durable outsole rubber, a new high-rebound midsole, an improved fit in the upper and of course, [...]]]></description>
			<content:encoded><![CDATA[<p style="text-align: center;"><a href="http://www.therunningfront.com/wp-content/uploads/NR_eblst-MarPreOrder.jpg"><img class="aligncenter size-full wp-image-1447" title="NR_eblst-MarPreOrder" src="http://www.therunningfront.com/wp-content/uploads/NR_eblst-MarPreOrder.jpg" alt="NR_eblst-MarPreOrder" width="469" height="263" /></a></p>
<p><strong>They&#8217;re almost here!</strong></p>
<p>Our updated 2010 Performance Trainers are on the way to us and we&#8217;re now taking pre-orders. Both the <a href="https://www.newtonrunning.com/newton-products/the-shoes/mens-shoes/men-trainers/men-neutral-trainer-10" target="_blank">Gravitas Neutral Performance Trainer</a> and the <a href="https://www.newtonrunning.com/newton-products/the-shoes/women-shoes/women-trainers/women-stability-trainer-10" target="_blank">Motus Stability Performance Trainer</a> feature an updated heel design with a new, highly durable outsole rubber, a new high-rebound midsole, an improved fit in the upper and of course, bright new colors! Order yours today and we&#8217;ll get them to you by the end of the month!</p>
<div id="attachment_1161" class="wp-caption aligncenter" style="width: 310px"><a href="http://www.therunningfront.com/wp-content/uploads/GravityM_10sm.jpg"><img class="size-medium wp-image-1161" title="GravityM_10sm" src="http://www.therunningfront.com/wp-content/uploads/GravityM_10sm-300x137.jpg" alt="Men's Gravity" width="300" height="137" /></a><p class="wp-caption-text">Men&#39;s Gravitas=Gravity</p></div>
<div id="attachment_1162" class="wp-caption aligncenter" style="width: 310px"><a href="http://www.therunningfront.com/wp-content/uploads/GravityW_10sm.jpg"><img class="size-medium wp-image-1162" title="GravityW_10sm" src="http://www.therunningfront.com/wp-content/uploads/GravityW_10sm-300x144.jpg" alt="Women's Gravity" width="300" height="144" /></a><p class="wp-caption-text">Women&#39;s Gravitas=Gravity</p></div>
<div id="attachment_1163" class="wp-caption aligncenter" style="width: 310px"><a href="http://www.therunningfront.com/wp-content/uploads/MotionM_10sm.jpg"><img class="size-medium wp-image-1163" title="MotionM_10sm" src="http://www.therunningfront.com/wp-content/uploads/MotionM_10sm-300x141.jpg" alt="Men's Motion" width="300" height="141" /></a><p class="wp-caption-text">Men&#39;s Motus=Motion</p></div>
<div id="attachment_1164" class="wp-caption aligncenter" style="width: 310px"><a href="http://www.therunningfront.com/wp-content/uploads/MotionW_10sm.jpg"><img class="size-medium wp-image-1164" title="MotionW_10sm" src="http://www.therunningfront.com/wp-content/uploads/MotionW_10sm-300x149.jpg" alt="Women's Motion" width="300" height="149" /></a><p class="wp-caption-text">Women&#39;s Motus=Motion</p></div>
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		<slash:comments>9</slash:comments>
		</item>
		<item>
		<title>Our First Natural Running Symposium</title>
		<link>http://www.therunningfront.com/events-expos/our-first-natural-running-symposium/</link>
		<comments>http://www.therunningfront.com/events-expos/our-first-natural-running-symposium/#comments</comments>
		<pubDate>Wed, 24 Feb 2010 18:29:15 +0000</pubDate>
		<dc:creator>Sir Isaac</dc:creator>
				<category><![CDATA[Events & Expos]]></category>
		<category><![CDATA[Natural Running]]></category>
		<category><![CDATA[Retail News]]></category>
		<category><![CDATA[Running Form]]></category>
		<category><![CDATA[Running Science]]></category>
		<category><![CDATA[Shoe Design]]></category>
		<category><![CDATA[Danny Abshire]]></category>
		<category><![CDATA[Dr. Mark Cucuzzella]]></category>
		<category><![CDATA[Ian Adamson]]></category>

		<guid isPermaLink="false">http://www.therunningfront.com/?p=1434</guid>
		<description><![CDATA[
Next week at Luke&#8217;s Locker in Dallas we&#8217;re hosting a Natural Running Symposium, the first in a series of national educational seminars hosted by some of the top experts in running form, biomechanics and injury prevention.
This is a free, open to the public event featuring Newton Running co-founder and running form expert Danny Abshire, Newton&#8217;s [...]]]></description>
			<content:encoded><![CDATA[<p style="text-align: center; "><a href="http://www.therunningfront.com/wp-content/uploads/RunningSymposium.jpg"><img class="aligncenter size-full wp-image-1435" title="RunningSymposium" src="http://www.therunningfront.com/wp-content/uploads/RunningSymposium.jpg" alt="RunningSymposium" width="549" height="308" /></a></p>
<p style="text-align: left;">Next week at <a href="http://www.lukeslocker.com/" target="_blank">Luke&#8217;s Locker</a> in Dallas we&#8217;re hosting a <strong>Natural Running Symposium,</strong> the first in a series of national educational seminars hosted by some of the top experts in running form, biomechanics and injury prevention.</p>
<p style="text-align: left;">This is a <em>free</em>, open to the public event featuring Newton Running co-founder and running form expert <a href="http://www.newtonrunning.com/community/newton-team/29-team/107-danny-abshire" target="_blank">Danny Abshire,</a> Newton&#8217;s R&amp;D/Education director and adventure racing world champ <a href="http://www.therunningfront.com/?s=IAN+ADAMSON" target="_blank">Ian Adamson</a>, and running science expert <a href="http://www.therunningfront.com/?s=cucuzzella" target="_blank">Dr. Mark Cucuzzella</a>. On Tuesday evening, the team will lead an informative discussion about biomechanics, injury prevention and running shoe design. Then on Wednesday morning, Danny, Ian and Mark will lead a Natural Running form clinic starting at the Dallas store.</p>
<p style="text-align: left;">The details:</p>
<p style="text-align: left;"><strong>What</strong>: Natural Running Symposium</p>
<p style="text-align: left;"><strong>When</strong>: Tues., March 2 @ 6 p.m.</p>
<p style="text-align: left;"><strong>Where</strong>: Luke&#8217;s Locker, Dallas <a href="http://maps.yahoo.com/map?q1=3607%2BOak%2BLawn%20Dallas,%20TX%20us&amp;mag=5&amp;lat=&amp;lon=&amp;ard=1#mvt=m&amp;lat=32.812917&amp;lon=-96.804665&amp;mag=5&amp;zoom=14&amp;q1=3607%20Oak%20Lawn%20Dallas%2C%20TX%20us&amp;gid1=18725179" target="_blank">(3607 Oak Lawn Avenue)</a> 214-528-1290</p>
<p style="text-align: left;">Hope to see you there&#8230;tell your friends!</p>
<p style="text-align: left;">Our next Symposiums will be March 19-20 at Marathon Sports in Boston and March 25-26 at Road Runner Sports in San Diego. Stay tuned for more dates and details.</p>
<p style="text-align: left;">
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		<slash:comments>15</slash:comments>
		</item>
		<item>
		<title>Newton&#8217;s Take on Barefoot Running</title>
		<link>http://www.therunningfront.com/product-news/newtons-take-on-barefoot-running/</link>
		<comments>http://www.therunningfront.com/product-news/newtons-take-on-barefoot-running/#comments</comments>
		<pubDate>Fri, 29 Jan 2010 21:13:12 +0000</pubDate>
		<dc:creator>Sir Isaac</dc:creator>
				<category><![CDATA[Barefoot Running]]></category>
		<category><![CDATA[Natural Running]]></category>
		<category><![CDATA[Product News]]></category>
		<category><![CDATA[Shoe Design]]></category>
		<category><![CDATA[Dr. Daniel Lieberman]]></category>

		<guid isPermaLink="false">http://www.therunningfront.com/?p=1346</guid>
		<description><![CDATA[In the past few days we&#8217;ve been inundated with calls and messages from friends, customers and fans asking, &#8220;did you see (insert national news media)&#8217;s story about barefoot running?&#8221; The answer is yes, we&#8217;ve seen Dr. Lieberman&#8217;s study and it clearly validates what Newton Running is all about.
Check out the open letter below from Newton [...]]]></description>
			<content:encoded><![CDATA[<p>In the past few days we&#8217;ve been inundated with calls and messages from friends, customers and fans asking, &#8220;did you see (insert national news media)&#8217;s story about barefoot running?&#8221; The answer is yes, we&#8217;ve seen Dr. Lieberman&#8217;s study and it clearly validates what Newton Running is all about.</p>
<p>Check out the open letter below from Newton Co-Founder Danny Abshire and our Director of Education, Ian Adamson. Or download a pdf version of the letter here <a href="http://www.therunningfront.com/wp-content/uploads/OpenLetterfromNewtonRunning-Barefoot.pdf">OpenLetterfromNewtonRunning-Barefoot</a></p>
<p><strong> OUR TAKE ON BAREFOOT RUNNING</strong></p>
<p>Many of you have seen or heard the numerous national news stories about barefoot running in the past few days. This news comes on the heels of the recently published study of “Foot strike patterns and collision forces in habitually barefoot versus shod runners” by Harvard University anthropologist Dan Lieberman. Dr. Lieberman and colleagues conclude that modern, cushioned running shoes change the way humans run and hypothesize based on their biomechanical findings that forefoot and some midfoot strikes may make runners less prone to some kinds of injury.</p>
<p>That comes as no surprise to us at Newton Running. Our company was founded on the belief that the lifted heel in modern running shoes promotes improper form and can contribute to various injuries. Our shoes are designed specifically to accommodate and enhance natural running foot-strike and gait and are based on decades of research and observation on shoe technology and running mechanics.</p>
<p>Running barefoot is not a viable option for most people, except for short training sessions on forgiving surfaces. Plus, the transition to barefoot running or ultra-minimalist shoes can be difficult and/or painful for runners who have spent their whole lives running in heavily cushioned and overly structured shoes.</p>
<p>Newton Running shoes feature a geometry and design that facilitates your natural gait and protects you from harsh running surfaces. We offer the only viable alternative to both modern running shoes and barefoot/ultra-minimalist shoe running.</p>
<p style="padding-left: 30px;">1. Typical running shoes feature a thick, padded heel and a steep heel-to-forefoot ramp angle (gradient), which encourages heavy heel striking, increases shock loads and dampens afferent feedback (the ability to sense the surface under your shoes). Newton Running shoes have a negligible gradient (between 1% and 3%), which allows your foot to land with a reduced impact and take advantage of your body’s natural suspension system. (click images to enlarge)</p>
<p style="padding-left: 30px; text-align: center;"><a href="http://www.therunningfront.com/wp-content/uploads/heelprofile_illo1.jpg"><img class="size-full wp-image-1360 aligncenter" title="heelprofile_illo" src="http://www.therunningfront.com/wp-content/uploads/heelprofile_illo1.jpg" alt="heelprofile_illo" width="594" height="74" /></a></p>
<p style="padding-left: 30px;">2. Newton Running shoes provide industry-leading impact force reduction and energy return with our proprietary Action Reaction Technology™ strategically placed on the sweet spot under your forefoot.</p>
<p style="padding-left: 30px; text-align: center;"><a href="http://www.therunningfront.com/wp-content/uploads/sweetspot.jpg"><img class="size-full wp-image-1364 aligncenter" title="sweetspot" src="http://www.therunningfront.com/wp-content/uploads/sweetspot.jpg" alt="sweetspot" width="232" height="109" /></a></p>
<p style="padding-left: 30px;">3. Newton Running shoes are built with a biomechanical plate positioned directly under your metatarsals to enhance afferent feedback and allow your feet to spread naturally under load. The soft foam in regular running shoes dampens and blocks valuable protective feedback at foot strike. Without feeling the ground, runners will impact and push harder, creating the possibility for injury.</p>
<p style="padding-left: 30px;">4. The anatomically designed upper and midsole allows your foot to move naturally throughout the gait cycle. In contrast, most modern running shoes are highly structured, rigidly encasing your foot and preventing natural movement. Over time, this weakens the foot and creates overuse of propulsive muscles/tendons, increasing the likelihood of running injuries.</p>
<p>Coaches around the world routinely use barefoot drills to improve running form. Newton Running has created the first natural running shoes for everyday training and racing that encourage barefoot running form. Join us in the Natural Running revolution.<br />
<span><br />
Sincerely,<br />
Danny Abshire Co-founder and CTO | Ian Adamson Director of Research and Education</span></p>
<p>Resource Links<br />
<a href="http://barefootrunning.fas.harvard.edu/" target="_blank">Harvard Barefoot Running Page</a><br />
<a href="http://www.youtube.com/watch?v=7jrnj-7YKZE">The Barefoot Runner &#8211; Dr. Lieberman video by <em>Nature</em></a><br />
<a href="http://www.npr.org/templates/story/story.php?storyId=123031997">NPR.org barefoot running story</a><br />
<a href="http://news.bbc.co.uk/2/hi/science/nature/8483401.stm" target="_blank">BBC barefoot running story</a><br />
<a href="http://www.newtonrunning.com/run-better/improve-your-running">Improve Your Running with Newton Running </a></p>
]]></content:encoded>
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		</item>
		<item>
		<title>Study: Height of Heel Matters in Prevention of Foot Pain</title>
		<link>http://www.therunningfront.com/running-form/study-height-of-heel-matters-in-prevention-of-foot-pain/</link>
		<comments>http://www.therunningfront.com/running-form/study-height-of-heel-matters-in-prevention-of-foot-pain/#comments</comments>
		<pubDate>Wed, 23 Dec 2009 21:56:46 +0000</pubDate>
		<dc:creator>Sir Isaac</dc:creator>
				<category><![CDATA[Natural Running]]></category>
		<category><![CDATA[Running Form]]></category>
		<category><![CDATA[Running Science]]></category>
		<category><![CDATA[Shoe Design]]></category>
		<category><![CDATA[American Orthopaedic Foot & Ankle Society]]></category>

		<guid isPermaLink="false">http://www.therunningfront.com/?p=1264</guid>
		<description><![CDATA[
Check out this interesting study published in the November issue of Foot &#38; Ankle International (FAI), the official scientific  journal of the American Orthopaedic Foot &#38; Ankle Society (AOFAS). The study details the biomechanical changes that occur in feet during high heel wear and the correlation between the heel height and amount of pain, [...]]]></description>
			<content:encoded><![CDATA[<p style="text-align: center;"><a href="http://www.therunningfront.com/wp-content/uploads/Chungli-Wang.jpg"><img class="size-full wp-image-1265 aligncenter" title="Chungli Wang" src="http://www.therunningfront.com/wp-content/uploads/Chungli-Wang.jpg" alt="Chungli Wang" width="413" height="274" /></a></p>
<p style="text-align: left;">Check out <a href="http://www.pwrnewmedia.com/2009/aofas91204/index.html" target="_blank">this</a> interesting study published in the November issue of <em>Foot &amp; Ankle International (FAI)</em>, the official scientific  journal of the American Orthopaedic Foot &amp; Ankle Society (AOFAS). The study details the biomechanical changes that occur in feet during high heel wear and the correlation between the heel height and amount of pain, pressure and strain it puts on your feet.</p>
<p>The study was conducted on people walking, not running in high heels, but it’s reasonable to assume that the forces involved in running in a 1/2” heel lift are considerably higher than walking in more.</p>
<p>The study authors suggest limiting heel height as well as the use of padding at the ball of the foot can significantly reduce discomfort and risk of injury to the metatarsal heads.</p>
<p>Newton Racers have a 2 mm drop from heel to toe, the Performance Trainers are 3 mm and Guidance Trainers (Sir and Lady Isaac) are 5 mm. The typical running shoe has a heel lift of a 1/2 inch or more. You do the math.</p>
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